Andy West - Live Songwiting
When Andy writes he divides the process into two parts - creative and editorial. For the creative part, he often uses dummy lyrics or even cliches, returning to improve the early draft later when he's in the editing phase.
The main purpose of the lecture is to break up the songwriting process into a series of clear choices; it also demonstrates one of the SWF core principles - that writer's block doesn't exist!
See the video below to see his techniques and to hear parts of the final song 'Can You Lie To Me'.